Public policy is being drafted. Million-dollar programs are in production. The stakes are high—there’s no time for conjecture. Together, we will test, refine, and validate your message. Then you can proceed with confidence, knowing that your message will work.
Having spent decades dissecting how people respond to words, images, and content, we’ve developed instincts about what will connect. And we have tested content against every imaginable audience—from consumers and social influencers to policy wonks and the average voter.
Get all your evangelists sharing the same narrative—and delivering it with impact using proven storytelling techniques. We will coach you through it.
We were able to build off their research to develop a comprehensive communications and public affairs campaign...
They have helped IFA reframe our messaging in order to resonate with a broader audience amid significant regulatory challenges.
...smart, innovative, results-driven...I've benefited significantly from his insights.
They really understand how to get into the psyche of voters and pull out deep insights and messages.
I have seen first hand how Rich Thau has earned the respect of leaders in Washington. Through years of conducting insightful messaging research, [they] have helped clients avoid costly communications mistakes.