25 Mar #DoBusiness to Turn the Economic curve
Partially inspired by my article, Those Of Us Who Can, Must, my friend Jamie Mustard (author of The Iconist and graduate of the London School of Economics) has poured his heart into a message and movement he’s calling #dobusiness. With his permission I’m sharing Jamie’s message here in hopes of inspiring others. Please read, Like, comment, and share. Thank you.
<><><>
If you are receiving this email it is because I consider you a friend or I greatly respect you and your work.
I feel as a nation we are facing two very dangerous curves that if not checked will create a crush with devastating long term consequences. The first we are addressing with #SocialDistancing.
This is helping us to not overwhelm our healthcare system, limit contagion and allow our healthcare workers to methodically help those in need.
The second curve, the one we are not addressing, is the current blow to our economic system and our own financial lives. Obviously, there are some businesses and industries that will have a difficult time no matter what. If you are in the travel industry or work in a restaurant or hospitality, you will have to wait for a recovery. However, in my colleagues’ clients, I am seeing a lot of people ceasing to do business out of fear or just holding to see “where this is going.” I am comparatively insulated from this, unlike many working Americans who are living completely check to check. I was raised in extreme abject poverty but also graduated from the London School of Economics, spending a full year studying the 1929 global economic crisis––the Great Depression.
Here is the issue. If we fall into the category of businesses that are “holding off” out of fear––the majority––I am exceedingly nervous about the domino effect we are setting up economically. If we all shut down––even though most of us offer products and services, remotely deliverable, that are still vitally needed by all––we shut down the economic system. If our economic system shuts down, the long term effects of this will have severe, even longer-lasting effects on our physical and mental health. Many will perish if there is a global economic crisis, as they did during The Great Depression. We cannot wait for our national governments or hope that a stimulus package will solve this.
We must do what we can, together, NOW. The economy is a human health issue.
This weekend David Paull, CEO of Engagious, posted across his social media his thoughts about turning the “economic curve.” The writer Michael Lewis did an interview on CNN echoing the same. If we want to take our lives into our own hands we need to make #DoBusiness relevant in the world as a message, share what is working, discourage paralysis created by fear, and ensure we all––as a collective––prevent an economic crush that could destroy lives. This is the most, yet relatively unexpressed, truth in the world right now. Obviously, supermarkets and toilet paper manufacturers do not need to be “holding” in their efforts to do business. Many of us are still offering vital products and services that we all need, but are holding out of fear. Let’s STOP holding and turn the curve, freezing the domino effect that comes from holding––by DOING EVEN MORE BUSINESS REMOTELY––for all of us who can. The world must go on, the world will go on and, as it does go on, commerce needs to go on––to save lives and prevent any more suffering. We need to work together––#DoBusiness––to stop the domino effect.
You can help by SPREADING #DoBusiness
1- POST the #DoBusiness graphics below (3 JPEGs attached) to your social media. Pin them to the top of your feed and make them your cover pages.
2- Post these once a day and then, with the below images, share content that expresses your thoughts in your field, in your life, and what you are doing to TURN THE ECONOMIC CURVE.
3- Make the sentiment of us continuing to provide each other the vital products and services we still all need––#DoBusiness––as popular a notion as #SocialDistancing so that we can all start addressing the second curve that is equally vital to our global physical and psychological well being.
Here are three assets for Facebook, Instagram, Twitter, and LinkedIn created by me and a local industrial designer.
PLEASE COPY/SAVE THEM AND POST URGENTLY REPETITIVELY AND EXHAUSTIVELY––AND PUSH OUT TO YOUR NETWORKS––ASKING THEM TO POST REPETITIVELY AND EXHAUSTIVELY.
To download: Right-Click > Save Image As…
No Comments