Recorded live from the Insights Association Corporate Researchers Conference, we spoke with Bessam Mustafa, Director of Fan Insights for the Toronto Blue Jays. Over the past two seasons, Bessam has taken charge of building out the consumer insights function for the Blue Jays with a...
Recorded live from the Insights Association Corporate Researchers Conference, we chatted with Menaka Gopinath, President of Ipsos' Social Media Exchange (SMX) practice. I was excited to talk with Menaka about the work her team is doing to leverage social communities and intelligence to affect business...
Thinking about resolutions for 2020? How about something more meaningful than 'exercise more' or 'eat less'? Maybe we could all try to be a little more like Fred Rogers: Be a better person Be present for others Accept others just the way they are Here are...
Recorded live from the Insights Association Corporate Researchers Conference, we talked with Curtiss Cobb, Director of Research Demography and Survey Science at Facebook. Curtiss and his team of research methodologists are tasks with finding answers to the tough questions spanning across the company and across...
This presidential election cycle we’re seeking out swing voters in swing states to find out what they’re thinking and feeling—about the president; about the people who want to take a turn at his job; about impeachment; about the economy, trade, healthcare, and anything else that...
Recorded live from the Insights Association Corporate Researchers Conference, we talked with Randal Ries, principal with IBM's market development and insights group. Randal is primarily focused on IBM's internal communications and understanding the "voice of the employee." In our interview, Randal and I discuss the...