01 Dec Straight Talk about Storytelling: Q&A with Media Research Veteran Aaron Paquette
Posted at 22:22h
in Brand Messaging, Brand Storytelling, Market Research, Media research, Social Economics, Storytelling for Business
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Today, we are talking with media and entertainment research veteran Aaron Paquette. Through his career at CBS, Sony, OTX, Nielsen and Vision Critical, Aaron has a great eye for how to tell a story that will get buyers’ and viewers’ attention. Q: How do you think...