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30 Apr Why We Use A Secure Government Platform for Market Research

Posted at 19:02h in corona virus, COVID-19, crisis communications, Customer Insights, Dial Groups, hippa compliant online research tools, Market Research, Media research, Media Testing, online dial groups, Online focus groups, online IDIs, online market research, online market research solutions, Sales Messaging, secure online focus groups, security for online qual, security for online research by Amanda Paull 1 Comment

Engagious is a Member of ZoomGov This high-security platform for web conferencing is used by fewer than 1% of all accounts. ZoomGov was specifically designed to serve sensitive areas of the US Government. We use this same technology for all our online qual research: online focus...

27 Apr Ohio swing voters discuss #coronavirus and how our leaders are handling it

Posted at 20:52h in Advocacy Messaging, corona virus, COVID-19, Dial Groups, Focus Groups, Market Research, online market research solutions, Swing Voters by Brian Izenson 0 Comments

This month we were NOT in Canton, Ohio...

23 Apr Resilience in a pandemic

Posted at 16:17h in Behavioral Science, Brand Storytelling, crisis communications, Psychology of Politics, Psychology of Pop Culture by Celeste Gregory 0 Comments

Global pandemic: trauma, or a chance to learn and grow? This thing that we’re experiencing, this global situation that unites us (separately, in our own homes) can be depressing, discouraging, scarring, life-destroying. Precisely because it’s all those things, it’s a chance to show resilience. Or to grow...

07 Apr People are Bringing Out Their Awesome During Corona Virus

Posted at 16:01h in corona virus, crisis communications, Giving Back, Market Research, Psychology of Pop Culture, small business by Celeste Gregory 0 Comments

We ❤️ feel-good stories. And people are awesome. Not only that, but giving back is a great way to stay connected - with family, with friends, with fans, with customers. Here are some great examples to inspire you. The owner of a local strip mall slashed his...

01 Apr What SMB’s Need After Corona Virus

Posted at 01:02h in corona virus, Market Research, small business by Amanda Paull 0 Comments

SOURCE: Online survey of 91 SMB owners/managers with 10-150 employees followed by telephone/web in-depth interviews with 6 survey respondents. Data collection period was February 13-15, 2020 for surveys and March 5-11, 2020 for in-depth interviews. For many SMBs, their greatest challenge is hiring and retaining quality...

25 Mar #DoBusiness to Turn the Economic curve

Posted at 17:24h in Advocacy Messaging, corona virus, crisis communications, Giving Back, Market Research, Sales Messaging, small business, Social Economics, Social Psychology by David Paull 0 Comments

Partially inspired by my article, Those Of Us Who Can, Must, my friend Jamie Mustard (author of The Iconist and graduate of the London School of Economics) has poured his heart into a message and movement he's calling #dobusiness. With his permission I'm sharing Jamie's message here in...