Dial Groups

19 Jul Is Now a Good Time to Do Research? 5 Reasons Why Now is a Great Time to Do Market Research

Posted at 17:43h in Behavioral Science, corona virus, COVID-19, crisis communications, Dial Groups, Focus Groups, Market Research, online dial groups, Online focus groups, online IDIs, online market research, online market research solutions by Amanda Paull 0 Comments

Is Now a Good Time to Do Research? Should We Wait To Do Research "Until this is Over?" We have been fielding these questions since March. We can now say definitively that yes, now is not only a good time, but a great time. Back when this...

30 Jun Trump’s Losing Support With These Swing Voters

Posted at 17:42h in Advocacy Messaging, Behavioral Science, Biden voters, corona virus, COVID-19, Dial Groups, election research, Focus Groups, Market Research, Online focus groups, online IDIs, online market research, online market research solutions, political research, Psychology of Politics, Public Policy Messaging, secure online focus groups, Swing Voters, Trump voters, voter research by Amanda Paull 1 Comment

Engagious traveled, virtually, to Erie, PA, for June’s Swing Voter Project, where we visited online with six Obama-Trump voters and three Romney-Clinton voters. Have you noticed consistent trends in each month’s SVP report? You’ll want to read this month’s findings—there’s been a shift. Trump’s support among these...

21 Jun Trump’s Support Among These Swing Voters Has Fallen

Posted at 18:02h in Advocacy Messaging, Behavioral Science, Biden voters, corona virus, COVID-19, Dial Groups, election research, Focus Groups, Market Research, Online focus groups, online IDIs, online market research, online market research solutions, political research, Psychology of Politics, Public Policy Messaging, secure online focus groups, Swing Voters, Trump voters, voter research by Celeste Gregory 0 Comments

30 Apr Why We Use A Secure Government Platform for Market Research

Posted at 19:02h in corona virus, COVID-19, crisis communications, Customer Insights, Dial Groups, hippa compliant online research tools, Market Research, Media research, Media Testing, online dial groups, Online focus groups, online IDIs, online market research, online market research solutions, Sales Messaging, secure online focus groups, security for online qual, security for online research by Amanda Paull 1 Comment

Engagious is a Member of ZoomGov This high-security platform for web conferencing is used by fewer than 1% of all accounts. ZoomGov was specifically designed to serve sensitive areas of the US Government. We use this same technology for all our online qual research: online focus...

27 Apr Ohio swing voters discuss #coronavirus and how our leaders are handling it

Posted at 20:52h in Advocacy Messaging, corona virus, COVID-19, Dial Groups, Focus Groups, Market Research, online market research solutions, Swing Voters by Brian Izenson 0 Comments

This month we were NOT in Canton, Ohio...

10 Mar Online Focus Groups and Dial Testing – In the #Corona #Virus Era

Posted at 08:34h in Dial Groups, Focus Groups, Market Research, Media research, Media Testing by Amanda Paull 1 Comment

You can rest easy: Dial test groups can be effectively executed online, to keep your data flowing. Dial testing is a key part of Engagious' research approach. And right now many people are asking "Can we do qual research online?" Yes. We are in the midst...

19 Oct Swing Voter Project: Edina, Minnesota

Posted at 06:02h in Customer Insights, Dial Groups, Focus Groups, Swing Voters by Amanda Paull 0 Comments

For the August edition of the Engagious/Focus Pointe Global Swing Voter Project, we traveled to Minnesota, where Midwest Nice is Above Average. In Edina we met with 11 swing voters: four who voted for Mitt Romney in 2012, and Hillary Clinton in 2016; and seven who...

24 Sep Swing Voter Project: Appleton, Wisconsin: #VAPING #ENVIRONMENT #NATIONALSECURITY

Posted at 19:15h in Behavioral Science, Dial Groups, Focus Groups, Market Research, Swing Voters by Amanda Paull 0 Comments

This month was a do-over for Engagious/Focus Pointe Global Swing Voter Project. We traveled back to Appleton, WI to see if anything had changed in the last 6 months (we kicked-off this project in Appleton 6 months ago.) If you want to see the trends report from...

02 Aug How to Hire a Messaging Firm: Top 10 List

Posted at 08:50h in Advocacy Messaging, Behavioral Science, Brand Messaging, Brand Storytelling, Customer Insights, Dial Groups, Focus Groups, Market Research, Media research, Media Testing, Messaging by Amanda Paull 0 Comments

As the Manager of a Marketing team, I’m responsible for hiring outside agencies for customer insights research and messaging. No matter how many times I do this, choosing an agency is never easy. The stakes are high and it’s crucial to make the right decision....

15 Jul Election 2020 | How Do Swing Voters Feel About Current Democratic Candidates?

Posted at 14:54h in Customer Insights, Dial Groups, Focus Groups, Market Research, Media Testing, Messaging, Psychology of Politics, Public Policy Messaging, Swing Voters by Celeste Gregory 0 Comments

Engagious, in partnership with Focus Pointe Global, has traveled to Wisconsin, Ohio, Iowa, and Pennsylvania to find out what swing voters are thinking. This month we traveled to Warren—Michigan’s third largest city (after Detroit and Grand Rapids) and Detroit’s largest suburb. In Warren we met July...