public policy Tag

05 Aug

Posted at 18:36h in Advocacy Messaging, Behavioral Science, Brand Messaging, crisis communications, election research, Focus Groups, Market Research, Messaging, online dial groups, Online focus groups, online market research, political research, Public Policy Messaging, Swing Voters, voter research by

DRINKING YOUR OWN KOOL-AID IS BAD FOR YOUR (POLITICAL) HEALTH We see it time and again. Critical policy messages that miss the mark.  The reason is simple: they were vetted with the wrong people. If you are based in the Washington, DC area, whether you’re a corporation,...

19 Mar

Posted at 22:25h in Psychology of Politics, Public Policy Messaging, Swing Voters by

In partnership with Focus Pointe Global, Engagious has kicked off a Swing Voter Insights study, conducting a series of 21 monthly focus groups in key swing voter counties across the US in the lead up to Election 2020.   Engagious, in partnership with Focus Pointe Global, is conducting...