political research

05 Aug

Posted at 18:36h in Advocacy Messaging, Behavioral Science, Brand Messaging, crisis communications, election research, Focus Groups, Market Research, Messaging, online dial groups, Online focus groups, online market research, political research, Public Policy Messaging, Swing Voters, voter research by

DRINKING YOUR OWN KOOL-AID IS BAD FOR YOUR (POLITICAL) HEALTH We see it time and again. Critical policy messages that miss the mark.  The reason is simple: they were vetted with the wrong people. If you are based in the Washington, DC area, whether you’re a corporation,...

28 Jul

Posted at 20:01h in Advocacy Messaging, Behavioral Science, Biden voters, corona virus, COVID-19, election research, Focus Groups, mask wearing research, online dial groups, online market research, political research, Public Policy Messaging, Swing Voters, Trump voters, voter research by

If you've been following our swing voter project, you know that last month was the first time in 16 months of focus groups that the swing voters who voted for Trump in 2016 seemed to be breaking from the president. Well, any notion that the...

30 Jun

Posted at 17:42h in Advocacy Messaging, Behavioral Science, Biden voters, corona virus, COVID-19, Dial Groups, election research, Focus Groups, Market Research, Online focus groups, online IDIs, online market research, online market research solutions, political research, Psychology of Politics, Public Policy Messaging, secure online focus groups, Swing Voters, Trump voters, voter research by

Engagious traveled, virtually, to Erie, PA, for June’s Swing Voter Project, where we visited online with six Obama-Trump voters and three Romney-Clinton voters.  Have you noticed consistent trends in each month’s SVP report? You’ll want to read this month’s findings—there’s been a shift.  Trump’s support among these...

21 Jun

Posted at 18:02h in Advocacy Messaging, Behavioral Science, Biden voters, corona virus, COVID-19, Dial Groups, election research, Focus Groups, Market Research, Online focus groups, online IDIs, online market research, online market research solutions, political research, Psychology of Politics, Public Policy Messaging, secure online focus groups, Swing Voters, Trump voters, voter research by

Engagious traveled, virtually, to Erie, PA, for June’s Swing Voter Project, where we visited online with six Obama-Trump voters and three Romney-Clinton voters.  Have you noticed consistent trends in each month’s SVP report? You’ll want to read this month’s findings—there’s been a shift.  Trump’s support among these...