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19 Jul

Posted at 17:43h in Behavioral Science, corona virus, COVID-19, crisis communications, Dial Groups, Focus Groups, Market Research, online dial groups, Online focus groups, online IDIs, online market research, online market research solutions by

Is Now a Good Time to Do Research? Should We Wait To Do Research "Until this is Over?"   We have been fielding these questions since March. We can now say definitively that yes, now is not only a good time, but a great time. Back when this...

13 Jul

Posted at 16:18h in Behavioral Science, corona virus, COVID-19, crisis communications, Focus Groups, Market Research, mask wearing research, Sales Script refinement by

Some customers are eager to return, others need reassurance. Here's how to message to them as you welcome them back.   Concern is on the rise, especially as COVID-19 cases spike throughout the U.S. "Is it safe to go to (fill in name of business)? Are they...

08 Jul

Posted at 00:00h in Behavioral Science, Brain Games, Brand Messaging, Giving Back, Psychology of Politics, Psychology of Pop Culture, Social Psychology by

Please Share: Kindness at Work   Kindness is contagious. We know that. Studies even prove it. A study published last July in the journal Emotion found that (I hope you’re sitting down) kindness is contagious at work, too, and it’s actually good for business. The study is called...

30 Jun

Posted at 17:42h in Advocacy Messaging, Behavioral Science, Biden voters, corona virus, COVID-19, Dial Groups, election research, Focus Groups, Market Research, Online focus groups, online IDIs, online market research, online market research solutions, political research, Psychology of Politics, Public Policy Messaging, secure online focus groups, Swing Voters, Trump voters, voter research by

Engagious traveled, virtually, to Erie, PA, for June’s Swing Voter Project, where we visited online with six Obama-Trump voters and three Romney-Clinton voters.  Have you noticed consistent trends in each month’s SVP report? You’ll want to read this month’s findings—there’s been a shift.  Trump’s support among these...

21 Jun

Posted at 18:02h in Advocacy Messaging, Behavioral Science, Biden voters, corona virus, COVID-19, Dial Groups, election research, Focus Groups, Market Research, Online focus groups, online IDIs, online market research, online market research solutions, political research, Psychology of Politics, Public Policy Messaging, secure online focus groups, Swing Voters, Trump voters, voter research by

Engagious traveled, virtually, to Erie, PA, for June’s Swing Voter Project, where we visited online with six Obama-Trump voters and three Romney-Clinton voters.  Have you noticed consistent trends in each month’s SVP report? You’ll want to read this month’s findings—there’s been a shift.  Trump’s support among these...

19 May

Posted at 20:55h in corona virus, COVID-19, Customer Insights, Focus Groups, Public Policy Messaging, Swing Voters by

Swing voters weighed-in on Trump, Covid-19, Biden, the economy, and more.   Engagious/Focus Pointe Global Swing Voter Project turned to eastern Iowa for May’s research, meeting with swing voters in online focus groups.   ➡︎ For the complete report, go here.    ➡︎ For video clips, go here. What’s on...